Very definitely

 a work in progress

as more information

becomes available!

Vic McCristal and early (pephaps first)  adopter of the fine technological innovations introduced by ABU, shows and tells what the Ambassaduer is capable of doing with our Barra!

Hank Newman's advertizement promotes Sportfishing, using the chosen reels made by ABU naturally, as early as the 1950's

I believe the first ABU reels that came into Australia was sent to my friend  Mr Vic McCristal of Cardwell, North Queensland by Mr Eric Swan from ABU in Sweden. This was in 1963 and the reels were the Ambassadeur 6000  and the ABU 505.

My good friend Greg Worth of South Australia has access to some very old (over 50 years) print media advertizing, indicating we Aussies were aware of Swedish developments but items were not for sale here at this time. USA wold have been the first major market for ABU to break into I suggest.

Below it appears the appetite is being whet again for what is not generally available in Australia despite being advertized!

Below the prices of other competing Multiplier reels in Australia are compared with the Record Reel (unsure which model)

Interestingly, this is the only paid advertizement that I have seen which promotes ABU (in this case the first Abumatic Model 60) but is not related back to a particular reseller. I suggest then it was placed by Donaldson's the registered importer of ABU equipment at this time. Source Australian Outdoors Magazine September 1958.